What intrinsic meanings do you attach to logos and brand names?

It draws to the consumers’ attention to buy that product. Depending on the logo that is represented will depend on witch type of consumers would like to purchase the product that it is trying to sell. For example Osh gosh, Baby gap, Carters, LEI, and ex.. Would be more prone to draw me in to buy because, of the durability of the product for being known to be long lasting. Colors do not fade jeans do not rip they have money back guarantee. Also logos are important to know the difference between brand name clothing and off-brand clothing which helps me decide which clothing to buy for myself and my children. The logos also represent strong feedback by the amount of purchases made by consumers. If you purchase brand name clothing you will pay more out of pocket but, you will have this product long enough for it to have paid for itself. So if you by off-brand products they will not last as long and you will end up spending more in the long run.